The phenomenon of cheap replica Jordan shoes is largely due to the expensive nature of the original Air Jordan shoes. The original Air Jordan shoes are often sold at hundreds or even thousands of dollars, making some sneakerheads shy away. Cheap replica Air Jordan shoes came into being and quickly won a certain market share with relatively low prices. However, this phenomenon also brings a series of problems.

First of all, the rise of the cheap replica Air Jordan shoes market has led to the intensification of intellectual property infringement. As a representative of famous brands, the design and technology of the original Air Jordan shoes are protected by law. However, the emergence of imitations has made it more difficult to maintain intellectual property rights, and brands have had to step up their efforts to combat infringement.

Secondly, the emergence of cheap replica Air Jordan shoes may have a certain impact on the sale of the original. Although the original Air Jordan shoes have obvious advantages in quality and design, the existence of low-priced imitations still attracts some consumers. This is a kind of competitive pressure for genuine sales, and the brand needs to maintain its market position by constantly improving the added value of its products.

On the whole, although the phenomenon of cheap replica jordan shoes meets the price demand of some consumers, it also brings intellectual property issues and the impact on genuine sales. In the increasingly competitive sneaker market, brands and consumers need to recognize the risks involved and work together to promote the market towards a healthier direction.